Jennifer Choi

MOBILE PRODUCT MANAGER

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PERSONAL PROFILE

And this is a story all about how....

profile
Korean heritage. Chicago native. New York City transplant. I'm all about hacking, breaking things and rebuilding them, blogging (www.medium.com/@jenchoi), disruptive tech, and traveling the far reaches of the world, one bite at a time.
After graduating from Cornell, I joined the management consulting ranks in search of stability and that cash money. After one too many consecutive weeks of bicoastal travel, I called it quits and joined American Express. I didn't shed my management consulting costume yet as I spent 6 months in a strategic consulting group working with Amex executives to help connect business strategy to their organization capabilities.
Soon after, I realized that consulting wasn't the right gig for me. Fueled by a passion for mobile and an interest in product, I joined Amex's mobile / digital group and became a bona fide product manager.
I connect teams to build great products and am eager to be a part of anything that will change the way we live.

BLOG

“In a sense who you are has always been a story that you told to yourself. Now your self is a story that you tell to others.”
― Geoff Ryman

Jen Choi

SKILLS

“Every artist was first an amateur.”
― Ralph Waldo Emerson

Korean

Spanish

C

HTML

CSS

JavaScript

EDUCATION

“I did then what I knew how to do. Now that I know better, I do better.”
― Maya Angelou

Cornell University

Bachelor of Science, Industrial Labor Relations & Law and Society
Graduated: 2008

eDX Harvard University CS50x

Introduction to Computer Science
Completed: Winter 2014

EXPERIENCE

“People never learn anything by being told, they have to find out for themselves.”
― Paulo Coelho

American Express

Senior Manager, Mobile Product Manager / New York, NY
7/2013 - Present

  • Successfully led development and launch of Vicinity by American Express ($1.2 million budget), an innovative new mobile website allowing Corporate Card Members to identify American Express accepting merchants and receive contextual recommendations in key business travel destinations
  • Served as the primary liaison for all technical infrastructure development among American Express Technology Teams, Big Data Team, Merchant Services Team, and Digital Partnerships Team.
  • Introduced agile methodology to improve efficiency and communication
  • Managed design and execution of user interface development for mobile, desktop, and tablet breakpoints
  • Helped build recommendation algorithm to determine popularity of merchants based on complex variables, including average spend size and transaction count
  • Created data storage, processing, and API build strategy with Big Data Team for analysis and implementation in the Hadoop environment
  • Developed international expansion roadmap and infrastructure plan to increase merchant coverage

American Express

Manager, Organization Effectiveness / New York, NY
9/2012 - 7/2013

  • Responsible for helping business leaders connect their strategy with their organizational capabilities
  • Developed organization recommendations (strategy, structure, talent, process, rewards) for the International Card Division based on the analysis of current state and desired future state
  • Served as strategic advisor to CIO’s HR VP on operating model and governance for organization’s technology transformation
  • Conducted benchmarking of industry-wide best practices around startup success factors and internal venturing

Accenture

Consultant / New York, NY
4/2010 - 8/2012

Fortune 100 Media Conglomerate – Digital Technology Group

  • Advised Digital Technology Group on strategy relating to e-book creation and distribution
  • Developed business case to support the recommendation of outsourcing digital content commodity services
  • Developed e-book and distribution strategy for a major digital distribution vendor using empirical evidence, including stakeholder interviews and focus groups.
  • Developed RFP to distribute to potential vendors in the digital supply chain and distribution market

Fortune 100 Pharmaceutical Company

  • Served as Change Management Lead for a $30 million dollar Accenture project, handling over $30 billion in transactional volume for a post-merger integration initiative
  • Authored and executed against Change Management Strategy, outlining communications, stakeholder engagement, business readiness, and learning strategies for client
  • Developed training material and project marketing material to deliver to 50+ offshore resources in Bangalore, India

PORTFOLIO

“The way to get started is to quit talking and begin doing. ”
― Walt Disney Company

CONTACT


315 West 33rd Street, New York, NY 10001

(917)226-2920

jennifer.choi5@gmail.com